Everything you need to build and run a digital business

One app for notes. Another for tasks. Another for code. Another for email. Another for invoicing. Another for scheduling. Another for analytics. Each with its own login, its own monthly bill, its own way of doing things.

A Harvard Business Review study tracked knowledge workers across 3,200 workdays and found they toggle between applications 1,200 times per day. That adds up to four hours every week spent just reorienting. Not thinking. Not building. Not shipping. Just figuring out where you left off.

It takes 23 minutes to fully regain focus after switching context. In an eight-hour day, the American Psychological Association estimates that task-switching alone cuts your productive time by up to 40%. You're not slow. Your tools are making you slow.

And the information you need is never where you expect it. Your client info lives in three different places. Your project context is scattered across tabs you'll never find again. According to McKinsey, knowledge workers spend roughly 20% of their week just searching for information. That's an entire day, every week, hunting through apps for something you already know.

Every year, every tool raises prices. SaaS inflation hit 12.2% in 2024, nearly five times faster than general inflation. Slack went up 20%. Google Workspace, 16-22%. Adobe's photo plan jumped 50%. Your tools cost more every year for the same features you were already paying for.

Now add AI to the bill. Every SaaS product just bolted on AI features at $20/month extra. Microsoft Copilot is $20 per user per month. Google bundled theirs into a price hike. AI-related software spending rose 75% year over year, and according to BCG, 74% of companies still can't extract real value from it. You're paying more for capabilities you can barely use, spread across tools that each have their own version of "AI" that can't see what the others are doing.

Meanwhile, you're building your entire business on rented ground. The app you rely on gets acquired and shut down. Builder.ai was valued at $1.3 billion. When it collapsed in 2025, customers who had spent $50,000 to $100,000 found their products, their data, and their source code inaccessible overnight. "Enshittification" was named the 2024 word of the year for a reason. The pattern is everywhere: platforms attract you with value, then extract it once you're locked in.

So you try to fix the fragmentation with automation. Zapier. Make. A dozen workflows connecting a dozen apps. But 68% of those automations break after app updates. Now instead of managing your business, you're managing your automations. You replaced one problem with another.

Zoho offers 45 apps in one suite. But it was built for companies with IT departments. The setup feels like configuring an ERP system. Enterprise pricing, enterprise complexity, enterprise assumptions about how you work.

Notion is flexible, but it's a notebook. You can't write code in it. You can't invoice a client. You can't deploy a site. You can't run AI agents across your data. It handles one slice of the job and expects you to bolt on everything else.

The problem isn't that these tools are bad. It's that none of them were designed for how you actually work: researching, building, operating, and shipping, all in the same day, often in the same hour. They solve one piece. You need the whole picture.